GOcxm Acquires Emotive Technologies (Apex)

February 8, 2026

GOcxm, a retail execution and consumer engagement technology provider for global CPG brands, acquired Emotive Technologies, the company behind Apex, an AI-powered consumer insights and decision intelligence platform. The combined product integrates predictive intelligence, simulation, and behavioral-science-trained AI into GOcxm’s Shopper Engagement and Execution Platform to help brands model outcomes and optimize in-market marketing and commerce initiatives.

Buyers
GOcxm
Targets
Emotive Technologies
Industry
Cloud & SaaS
Location
Canada
Transaction Type
Buyout

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