Lincolnshire Management Acquires Phoenix Brands LLC
May 20, 2016
Lincolnshire Management purchased Phoenix Brands LLC, a Stamford, Connecticut-based maker of laundry detergents (brands including Ajax, Dynamo and Fab), from Trilantic Capital Partners for about $145 million in late 2010. The deal included Phoenix’s brands, manufacturing and logistics assets; Phoenix had roughly $130 million in revenue and product distribution in about 40 countries at the time.
- Buyers
- Lincolnshire Management
- Targets
- Phoenix Brands LLC
- Sellers
- Trilantic Capital Partners
- Industry
- Consumer Products
- Location
- Connecticut, United States
- Transaction Type
- Buyout
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