Magic Software Enterprises Acquires PowWow Inc. (SmartUX)

Sensor Tower Acquires AppMagic

May 13, 2026

Data & Analytics

Sensor Tower announced it has acquired AppMagic, a mobile app market intelligence service that will become Sensor Tower’s new small and medium-sized business (SMB) offering. The deal is intended to expand Sensor Tower’s digital intelligence suite and provide tailored insights for small studios and indie developers across the mobile app and gaming ecosystem.

DaySmart Software Acquires Slick Software

March 31, 2026

Software

DaySmart Software acquired Slick Software, a UK-based independent salon technology platform, to expand DaySmart’s global reach in beauty and wellness. The combined roadmap includes developing an AI-native business coach using Slick’s real-time platform data, with initial AI features planned for Q2 2026.

Magaya Corporation Acquires iPaaS Provider Omniboom

September 24, 2024

Cloud & SaaS

Magaya Corporation, a Miami-based provider of logistics and supply chain automation software, has acquired Omniboom, an iPaaS provider that enables integrations between commerce and logistics applications. The acquisition expands Magaya's cloud integration capabilities to deliver connected supply chains and improved data flow for logistics service providers and e-commerce customers.

OurFamilyWizard Acquires Cozi

May 4, 2022

Software

OurFamilyWizard acquired Cozi from Dotdash Meredith to expand its family-focused product suite and reach more users. The transaction, terms undisclosed, brings Cozi’s more-than-20-million registered-user base and family-organizing features into the PE-backed OurFamilyWizard platform, which previously received a growth investment from Spectrum Equity.

insightsoftware Acquires Magnitude

October 28, 2021

Software

insightsoftware has agreed to acquire Magnitude, a provider of operational reporting, ERP reporting (SAP/Oracle) and data-integration solutions, to expand its operational reporting and embedded analytics capabilities. The deal, expected to close in early November 2021, will extend insightsoftware's global presence and add Magnitude's SAP/Oracle expertise and centers of excellence in North America, Europe and India.

Pluribus Technologies Acquires POWR Inc.

July 19, 2021

Cloud & SaaS

Pluribus Technologies Inc. completed the acquisition of POWR Inc., a San Francisco–based provider of 60+ website apps for lead collection and conversion optimization. The deal brings POWR’s suite — installed on over 12 million websites and targeted at eCommerce SMBs and web agencies — into the Pluribus portfolio to accelerate ecommerce capabilities and cross-sell to other portfolio companies.