Medallia Acquires Decibel

March 1, 2021

Medallia Inc. entered into a definitive agreement to acquire Decibel, a leader in digital experience analytics, for approximately $160 million in cash. The deal, which includes the sale of Perwyn Growth Capital's investment, was expected to close in March 2021 and will add Decibel's always-on digital journey and experience capabilities to Medallia's Experience Cloud.

Buyers
Medallia Inc.
Targets
Decibel
Sellers
Perwyn Growth Capital
Industry
Cloud & SaaS
Location
United Kingdom
Transaction Type
Buyout

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