MEDIA Central Group Combines with ShopFully to Create Europe Drive-to-Store Marketing Leader

ITP Media Group Acquires Heart Media Group

September 3, 2026

Media & Entertainment

ITP Media Group acquired Singapore-headquartered Heart Media Group to expand across Hong Kong, Malaysia, Singapore and broader Asia-Pacific markets. The combined group will operate across markets representing more than two billion people, with Heart Media’s luxury and lifestyle brands transitioning under the ITP Media name through a phased integration.

ZetaDisplay Acquires retailmediatools to Expand Retail Media Software Capabilities

July 17, 2026

Cloud & SaaS

ZetaDisplay has agreed to acquire retailmediatools, a Berlin-based, API-first cloud retail media platform provider, to expand its retail media software capabilities. The transaction is expected to strengthen ZetaDisplay’s position as a full-service technology partner for retailers operating physical digital networks, with completion subject to customary closing conditions.

Collabtech Group Acquires MediaCentric

February 24, 2026

IT Services

Collabtech Group acquired MediaCentric, a wholesale A/V design, installation, commissioning, and services firm. The transaction expands Collabtech’s channel-only delivery capabilities and geographic support for partners, adding deeper expertise in digital signage, video walls, and large-scale field operations.

Flipp Acquires Majority Stake in MEDIA Central Group to Create Global Drive-to-Store Marketing Leader

September 19, 2024

Marketing & Advertising

Flipp Operations Inc. and MEDIA Central Group have completed their previously announced merger, effective November 5, creating a global leader in drive-to-store marketing. The combined group is backed by majority owner Truelink Capital and includes Insight Ventures, Bregal Unternehmerkapital, and Highland Europe as key partners.

Simpli.fi Acquires CoreMedia Systems

January 25, 2022

Software

Simpli.fi, a programmatic advertising and agency management software provider, has acquired CoreMedia Systems, a performance media management and analytics software vendor. The acquisition deepens integration to enable unified buying and attribution across linear TV, CTV and other programmatic channels and expands Simpli.fi's omnichannel capabilities.

MEDIA Central Acquires Offerista Group

July 31, 2021

Marketing & Advertising

MEDIA Central, a portfolio company backed by funds advised by Bregal Unternehmerkapital, has acquired Berlin-based Offerista Group GmbH, Europe's largest shopper marketing network. The acquisition combines MEDIA Central's unaddressed household advertising leadership with Offerista's digital drive-to-store marketing capabilities to create a single-source full-service trade communication provider across haptic and digital channels.