MiQ Acquires Adsmovil Latin America Business
March 25, 2026
MiQ signed an agreement to acquire the Latin America business of Adsmovil, expanding MiQ’s programmatic advertising footprint across 12 Latin American markets. The deal combines Adsmovil’s mobile, retail media and digital out-of-home capabilities and first-party data with MiQ’s AI-powered Sigma operating system to create an independent programmatic offering for brands and agencies.
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InMobi Acquires MobileAction
May 7, 2026
Cloud & SaaS
InMobi announced it has acquired MobileAction, an AI-powered app growth and analytics platform focused on App Store Optimization and Apple Ads/iOS growth. The companies did not disclose financial terms, and MobileAction will continue operating as a dedicated platform with teams joining the InMobi group.
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MiQ Acquires Rocket Lab to Expand AI-Powered Mobile App Growth Capabilities
April 7, 2026
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MiQ announced it is acquiring Rocket Lab, a mobile app growth hub, to strengthen its in-app capabilities and accelerate global expansion in growth markets. The deal integrates Rocket Lab’s mobile user acquisition and engagement expertise into MiQ’s omnichannel programmatic platform and AI-powered operating system, Sigma.
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EQT X to Acquire Adevinta's Spanish Online Classifieds Businesses
July 21, 2025
E-Commerce
EQT X has agreed to acquire Adevinta's Spanish operations ("Adevinta Spain"), which include major Spanish online classifieds platforms such as Coches.net, InfoJobs, Milanuncios, Fotocasa, and Habitaclia. The transaction is expected to close in Q1 2026, subject to customary approvals and conditions.
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MiQ Acquires AirGrid
November 3, 2022
Data & Analytics
MiQ, the programmatic media partner, has acquired UK-based AirGrid, a privacy-first, edge-powered audience platform that enables cookieless audience creation and activation for publishers and marketers. The acquisition adds machine-learning driven, publisher-focused identity and activation capabilities to MiQ's cookieless product suite and follows MiQ's recent PE investment from Bridgepoint.
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Bridgepoint Acquires MiQ from ECI Partners
September 13, 2022
Marketing & Advertising
Bridgepoint has acquired MiQ, a global programmatic media and analytics company, from ECI Partners after ECI’s 2017 minority investment, generating a 6.1x return for ECI. The deal positions MiQ to continue its growth under Bridgepoint’s ownership while realising value for ECI and MiQ’s founders.
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Smart Adserver Acquires LiquidM
December 18, 2019
Marketing & Advertising
France-based ad server and supply-side platform Smart Adserver has acquired demand-side platform LiquidM in an all-cash deal; financial terms were not disclosed. LiquidM, a Berlin-founded DSP with about 23 employees and on track for roughly €10 million in gross revenue this year, will give Smart Adserver buy-side visibility and enable full log-level detail across the ad stack. The acquisition is intended to bring buy- and sell-side capabilities closer together and strengthen Smart Adserver's product offering in programmatic advertising.
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