Movable Ink Acquires Coherent Path
February 16, 2022
Movable Ink announced it will acquire Coherent Path, an AI-powered personalization engine that helps brands surface customers' next favorite products. The deal adds Coherent Path's personalization and discovery-focused AI capabilities and 50 employees to Movable Ink’s platform, enhancing its omni-channel marketing personalization offerings.
- Buyers
- Movable Ink
- Targets
- Coherent Path
- Industry
- Marketing & Advertising
- Location
- United States
- Transaction Type
- Buyout
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