White Glove Acquires Gainfully Inc.
October 13, 2021
White Glove, a portfolio company of Rockbridge Growth Equity, has acquired Gainfully Inc., a compliance-enabled content marketing technology provider for enterprise insurance and financial services firms. The deal adds Gainfully's platform — which supports distribution of compliant content to more than 400,000 agents and advisors — to White Glove's done-for-you marketing services, expanding the company's enterprise marketing capabilities; Rockbridge provided strategic support and Copper Run Capital served as buy-side advisor.
- Buyers
- White Glove, Rockbridge Growth Equity
- Targets
- Gainfully Inc.
- Platforms
- White Glove
- Industry
- Marketing & Advertising
- Location
- Michigan, United States
- Transaction Type
- Addon
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