Extraordinary Brands Acquires CycleBar and Rumble from Xponential Fitness

Xponential Fitness Acquires Rumble Boxing

March 25, 2021

Restaurants & Hospitality

Xponential Fitness has acquired Rumble, a boutique boxing fitness concept founded in New York City, adding the brand to its curated portfolio of franchised boutique fitness studios. Xponential plans to franchise Rumble rapidly and leverage its franchising expertise and investor backing (including Snapdragon Capital Partners) to expand the brand domestically and internationally.

Extraordinary Brands Acquires Neighborhood Barre

August 7, 2024

Healthcare Services

Extraordinary Brands, a multi-franchisor platform, has acquired Neighborhood Barre, a boutique barre studio brand founded in 2011. The acquisition brings Neighborhood Barre’s ~22 studios into Extraordinary Brands’ portfolio to expand its franchise footprint and add a barre concept to its lineup of boutique fitness brands.

Boom Cycle and KOBOX Merge to Form United Fitness Brands

April 1, 2021

Healthcare Services

London boutique fitness operators Boom Cycle and KOBOX have merged to form United Fitness Brands, a new holding company chaired by David Lloyd and backed by existing investors including Nectar Capital, Pembroke VCT, Andurand Capital and Prism Equity. The combined group will pursue immediate studio co-locations, rapid organic expansion and further M&A to scale the UK's leading boutique fitness platform; Joe Cohen and Robert and Hilary Rowland will take senior leadership roles in the new business.

RumbleOn Acquires RideNow to Create Omnichannel Powersports Platform

August 31, 2021

E-Commerce

RumbleOn, Inc. completed the acquisition of RideNow, acquiring 100% of the RideNow dealership portfolio to form a combined omnichannel powersports platform. The transaction consideration is up to $575.4 million (approximately $400.4 million cash and $175.0 million in RumbleOn Class B common stock) and was financed in part by a $280.0 million term loan commitment from funds managed by Oaktree Capital Management; the combined pro forma business sold more than 63,000 units in 2020 and generated approximately $1.3 billion in revenue.

RumbleOn, Inc. Acquires Freedom Powersports

February 18, 2022

Retail

RumbleOn, Inc. completed the acquisition of Freedom Powersports, adding 13 retail locations across Texas, Georgia and Alabama and expanding RumbleOn’s omnichannel powersports retail footprint. The transaction closed for aggregate consideration of approximately $130.0 million (≈ $83.4M for the business and ≈ $46.6M for real estate) and supports RumbleOn’s revenue and adjusted EBITDA outlook; Freedom reported over $220.0 million of revenue and over $25.0 million of adjusted EBITDA for 2021 (unaudited).

Xponential Fitness Acquires Body Fit Training for $44M

October 13, 2021

Healthcare Services

Xponential Fitness, Inc. acquired Australia-based fitness franchisor Body Fit Training (BFT) for $44 million in a mix of cash and debt. Xponential acquired BFT's intellectual property, will support nearly 130 open franchised studios (and ~150 obligated to open) across Australia, New Zealand and Singapore while expanding the brand into the United States and Canada; BFT's co-CEOs will remain as master franchisors in APAC.