Private Division (Take-Two) Acquires Roll7

ROLLER Acquires BookNow Software

October 10, 2025

Cloud & SaaS

ROLLER, the Austin-based venue management platform, has acquired BookNow Software, a UK-based Salesforce-native booking and operations platform. The deal expands ROLLER's European footprint and brings BookNow's CRM interoperability and enterprise-focused booking capabilities into ROLLER's product suite; BookNow founder Luke Sims will join ROLLER to lead the business as CEO of BookNow under ROLLER.

Take-Two Interactive to Acquire Gearbox Entertainment for $460 Million

March 29, 2024

Media & Entertainment

Take-Two Interactive Software entered into a definitive agreement with Embracer Group to acquire The Gearbox Entertainment Company for $460 million. The deal consideration will be entirely newly issued Take-Two common stock, and Gearbox will operate as a studio within 2K and be led by founder and CEO Randy Pitchford.

Rollic (Zynga) Acquires German Mobile Game Developer Popcore

November 17, 2022

Media & Entertainment

Rollic, a Zynga subsidiary, has acquired Berlin-based mobile game developer Popcore. The acquisition strengthens Rollic's position in hyper-casual and puzzle mobile gaming by combining Popcore's ad-driven, free-to-play titles and 150+ developer team with Rollic's global publishing and live-operations capabilities.

Take-Two Interactive to Acquire Zynga

May 23, 2022

Software

Take-Two Interactive Software agreed to acquire all outstanding shares of Zynga in a cash-and-stock transaction valued at approximately $12.7 billion enterprise value. The deal provides Zynga stockholders $3.50 in cash and 0.0406 shares of Take-Two common stock for each Zynga share, and targets cost synergies and revenue opportunities from combining mobile and other interactive entertainment franchises.

Playmaker Capital Acquires Two-Up Agency

August 31, 2021

Software

Playmaker Capital Inc. acquired Two-Up Agency Ltd., a London- and Krakow-based digital product agency serving the online gaming and sports betting industries. The acquisition (100% of Two-Up) expands Playmaker's technology capabilities and integrates Two-Up's products into Playmaker Bench; consideration was up to US$5.75 million including cash, shares and earn-outs.

Rockstar Games Acquires Ruffian Games

October 14, 2020

Media & Entertainment

Rockstar Games has acquired Dundee-based Ruffian Games; the studio will operate under the name Rockstar Dundee with founders Gary Liddon and Billy Thomson remaining as Co-Studio Directors. Terms were not disclosed; Rockstar (part of Take-Two Interactive) said the acquisition expands its global studio footprint and adds development talent and experience to future projects.