Publicis Groupe Acquires Bespoke Sports & Entertainment

July 22, 2025

Publicis Groupe has acquired experiential marketing agency Bespoke Sports & Entertainment and will integrate the firm into Publicis Sports within Publicis Connected Media. Bespoke — founded in 2014 and based in Charlotte — will retain its leadership team and name and is expected to expand its sports and experiential capabilities leveraging Publicis' scale; financial terms were not disclosed.

Targets
Bespoke Sports & Entertainment
Location
North Carolina, United States
Transaction Type
Buyout

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