impact.com Acquires SaaSquatch

Impact Acquires ACTIVATE Influencer Marketing Platform

August 25, 2020

Marketing & Advertising

Impact (impact.com) acquired ACTIVATE, an end-to-end influencer marketing SaaS platform, to integrate influencer discovery, campaign management and reporting into Impact’s Partnership Cloud. The acquisition strengthens Impact’s influencer capabilities and expands its partnership automation offering to enterprise brands and agencies.

Impact Acquires Trackonomics to Boost Publisher Commerce Capabilities

March 23, 2021

Cloud & SaaS

Impact (impact.com) has acquired Trackonomics Ltd, a London-based supply-side platform that provides affiliate and commerce-driven content analytics for publishers. The acquisition enhances Impact’s Partnership Cloud by adding Trackonomics’ page- and link-level revenue attribution and publisher monetization tools to expand publisher-focused commerce capabilities.

Dotdigital Group plc Acquires Social Snowball for $35M

June 26, 2025

Cloud & SaaS

Dotdigital Group plc has acquired Social Snowball Holdings, Inc., a U.S.-based influencer, affiliate and referral marketing SaaS platform, for $35 million. The acquisition integrates Social Snowball's creator-driven revenue and Shopify-focused capabilities into Dotdigital's customer experience and data platform to expand its e-commerce marketing offering.

Salesforce Acquires ClickSoftware from Francisco Partners for $1.4B EV

October 1, 2019

Software

Salesforce has agreed to acquire ClickSoftware from Francisco Partners for an enterprise value of $1.4 billion, adding Click's AI-driven field service management and scheduling capabilities to Salesforce's Service Cloud. Francisco Partners, which took Click private in 2015, was advised by Goldman Sachs and Paul Hastings during the transaction.

impact.com Acquires Pressboard

March 15, 2022

Marketing & Advertising

impact.com acquired Pressboard, a Vancouver-based analytics and reporting platform for branded content, to expand its partnership management offering and provide publishers with enhanced measurement and monetization tools. Pressboard will join impact.com's publisher suite alongside Trackonomics to create a more comprehensive solution for publishers, brands, and agencies.

Influitive Corporation Acquires PostBeyond

December 8, 2021

Software

Influitive Corporation acquired PostBeyond, a venture-backed SaaS employee advocacy and social selling platform, in a deal announced December 8, 2021. The acquisition brings employee advocacy capabilities into Influitive’s customer advocacy and online community platform to accelerate product development, broaden engagement offerings, and drive growth.