iFIT Inc. Acquires Reform RX to Enter Connected Pilates Market
May 20, 2025
iFIT Inc. has acquired Reform RX, a Belfast-based maker of connected Pilates reformers, to expand its product lineup into the Pilates market. The deal will integrate Reform RX’s hardware and instructor-led Pilates content into iFIT’s connected fitness platform for both commercial studios and at-home users.
- Buyers
- iFIT Inc.
- Targets
- Reform RX
- Industry
- Consumer Products
- Location
- Northern Ireland, United Kingdom
- Transaction Type
- Buyout
Explore More
Related Acquisitions
-
Universal Fiber Systems Acquires FIT (Fiber Innovation Technology)
March 27, 2025
Manufacturing
Universal Fiber Systems LLC has acquired FIT (formerly Fiber Innovation Technology), a Johnson City, Tennessee-based specialty fiber manufacturer. The acquisition is intended to expand Universal Fiber Systems' production capacity, broaden its fiber technology capabilities, and integrate FIT's team and product offerings into its portfolio.
-
LifeFit Group Acquires FIT/One Group
March 12, 2025
Healthcare Services
LifeFit Group has agreed to acquire FIT/One Group, adding 45 studios (33 in Germany and 12 in Austria) and roughly 220,000 members to its portfolio. The deal — between two companies within Waterland's portfolio — is an add-on consolidation to strengthen LifeFit's position in the DACH region and support international expansion into Austria; completion is subject to regulatory approvals and financing.
-
FitLab Acquires Fitplan, Ragnar (and Electric), Expands Hybrid Fitness Platform
January 14, 2022
Media & Entertainment
FitLab Inc. completed a Series A and announced acquisitions of Fitplan and Ragnar (with Electric included in the announced brand set) to build an integrated hybrid fitness platform combining at-home training, connected studios and mass-participation events. The transactions bolster FitLab’s content, digital training capabilities and event portfolio as it scales studio openings and global expansion plans.
-
ElevateOS Acquires RightFit Personal Training
November 10, 2025
Healthcare Services
ElevateOS has acquired RightFit Personal Training, a national marketplace that connects residents with certified personal trainers, to expand wellness programming across multifamily properties. The deal increases ElevateOS’s trainer network and operational scale and brings RightFit CEO Matthew Kornblatt into ElevateOS as Vice President of Fitness Operations.
-
Custom Health Acquires PatchRx
January 1, 2024
Healthcare Services
Custom Health has acquired PatchRx, integrating PatchRx’s patented PatchCap smart pill-bottle cap technology and team into Custom Health’s AdhereNet platform to expand connected medication monitoring. The acquisition brings PatchRx’s device and adherence software capabilities into Custom Health’s medication management offering, strengthening monitoring for pain management and opioid safety.
-
iFIT Acquires Sweat, the Women's Digital Fitness App
July 13, 2021
Consumer Products
iFIT Health & Fitness Inc. has acquired Sweat, the Adelaide-based digital fitness platform founded by Kayla Itsines and Tobi Pearce. Sweat will remain a standalone brand and continue to be led by its co-founders as iFIT looks to expand its subscription content, international reach and women's-focused fitness offerings; financial terms were not disclosed.
Track M&A activity that matters to you
Get real-time deal alerts, build buyer lists with AI, and access our full acquisition database. Start your free trial today.