PeopleBrowsr Acquires Swaylo

Marlin-backed Talkwalker Acquires Nielsen Social

July 23, 2020

Data & Analytics

Marlin Equity Partners has acquired Nielsen Social and merged it into its portfolio company Talkwalker. The deal integrates Nielsen Social's Social Content Ratings into Talkwalker's AI conversational intelligence platform to expand capability offerings and accelerate U.S. enterprise growth.

Bending Spoons Acquires Loomly from ASG

January 10, 2025

Software

Italian technology company Bending Spoons has acquired Loomly, a social media management platform, from ASG. Willkie acted as legal advisor to Bending Spoons on the transaction; Loomly will join Bending Spoons' portfolio of digital products and services.

Tweepsmap Acquires Followerwonk

April 14, 2023

Data & Analytics

Toronto-based social media management and analytics firm Tweepsmap has acquired Followerwonk, a Twitter analytics tool. The deal will integrate Followerwonk's Twitter-focused analytics into Tweepsmap's broader multi-platform social analytics and AI-driven capabilities to expand its product offerings for marketers and social media managers.

Suzy Acquires Beauty Research Platform Poshly

November 16, 2021

Data & Analytics

Suzy, a New York–based market research platform, has acquired beauty-focused research provider Poshly (also known as Lucky Analytics) to expand its qualitative capabilities and beauty audience. Poshly CEO Doreen Bloch joins Suzy as Vice President of Audience Management to lead rollout of Suzy Home (in‑home usage testing) and drive growth of Suzy Live.

Salesloft Acquires Drift

February 13, 2024

Cloud & SaaS

Salesloft has acquired Drift to combine Salesloft’s AI-driven Revenue Orchestration Platform with Drift’s conversational AI and buyer experience capabilities. The deal aims to create an AI-powered, omnichannel revenue orchestration solution that enables sellers to engage B2B buyers earlier and deliver personalized buyer journeys across channels.

Accenture Invests in SwayBrand Through Black Founders Development Program

February 9, 2022

Marketing & Advertising

Accenture, via Accenture Ventures and its Black Founders Development Program, has made a strategic investment in Los Angeles-based SwayBrand, a multicultural media technology platform that connects brands with diverse influencers. The minority growth investment will give SwayBrand access to Accenture's global innovation network, mentorship, and opportunities to collaborate with Accenture teams and clients to scale its offering.