Overture Promotions (Westbridge) Acquires Eco Promotional Products

Weisbach-Led Group and Westbridge Capital Acquire Overture Promotions

November 18, 2020

Marketing & Advertising

Lou Weisbach and an investor group, together with Westbridge Capital Ltd., have acquired the business of promotional-products distributor Overture Promotions and will operate it as a platform for an international branding company led by Weisbach and Overture CEO JoAnn Gilley. Westbridge will fund future add-on acquisitions and investments to expand Overture's services, technology, distribution capacity and global footprint.

Overture Promotions (Westbridge-backed) Acquires Brandon

September 3, 2024

Marketing & Advertising

Overture Promotions, backed by Canadian private equity firm Westbridge Capital, has acquired Brandon, a Gothenburg-based provider of brand merchandise. The deal makes Brandon the first non-North American addition to the newly formed Overture Marketing Group and is intended to expand Overture's global footprint and service capabilities.

Pacific West Acquires Overley's and Hawkke (backed by Bluejay, Parkway, Southfield, Pine Street and management)

September 27, 2023

Environmental Services

Pacific West, a Bluejay Capital Partners portfolio company, has acquired Arizona-based Overley's and Hawkke in a transaction supported by Parkway Capital, Southfield Mezzanine, Pine Street Capital Partners and the senior management team. The add-on expands Pacific West's presence in the western U.S. (including Phoenix/Arizona) and adds environmental remediation, waste management and infrastructure construction capabilities to its platform.

One Equity Partners Acquires EthosEnergy

August 28, 2024

Industrial Services

One Equity Partners (OEP), a middle market private equity firm, has acquired EthosEnergy, a global independent service provider for rotating equipment serving power generation, energy, industrial and aerospace & defense markets. The transaction supports EthosEnergy's growth as demand for maintenance, repair and overhaul (MRO) and outsourced operations & maintenance rises amid secular tailwinds in gas power and broader electrification trends.

Champlain Capital Acquires iPROMOTEu from Align Capital Partners

January 13, 2023

Marketing & Advertising

Champlain Capital has acquired iPROMOTEu, a Wayland, Massachusetts-based provider of tech-enabled back-office, sourcing and sales/marketing services to independent promotional-products distributors. Brookside Capital Partners provided senior debt and a preferred equity co-investment to support the transaction alongside co-investors Honeywell, RGA, NorthCreek Mezzanine and iPROMOTEu management; Align Capital Partners was the selling sponsor.

Apax Partners (via Erling Bidco AS) Agrees Recommended Cash Offer to Acquire EcoOnline Holding AS

June 2, 2022

Cloud & SaaS

Funds advised by Apax Partners LLP, through an acquisition vehicle Erling Bidco AS, launched a recommended cash tender offer to acquire all issued and outstanding shares of EcoOnline Holding AS. Summa Equity Fund II signed a pre-acceptance undertaking to sell its shares; the transaction (announced in June 2022) is subject to customary completion conditions and regulatory approvals and will take the EHS SaaS provider private to support further growth and international expansion.