Blacksmith Applications Acquires TABS Analytics

TELUS Acquires Blacksmith Applications from Strattam Capital for $275M

November 8, 2021

Cloud & SaaS

TELUS Corporation has acquired Blacksmith Applications, a revenue growth management and trade promotion optimization software provider for consumer packaged goods (CPG), from Strattam Capital for $275 million. Strattam had backed Blacksmith since 2016 and partnered with founder Paul Wietecha to expand the product suite prior to the sale; the acquisition expands TELUS’s capabilities in CPG-focused analytics and planning software.

TABS Analytics Acquires Hybrid Intelligence

March 26, 2019

Data & Analytics

TABS Analytics has acquired Hybrid Intelligence Inc., a Shelton, Connecticut–based data and analytics software and services provider. The acquisition brings Hybrid Intelligence’s demand‑planning and financial planning software and analytics capabilities into TABS’s CPG-focused analytics portfolio to accelerate product integration and capability expansion.

Blacksmith Applications Acquires T-Pro Solutions

January 29, 2019

Cloud & SaaS

Blacksmith Applications, a Strattam Capital-backed SaaS provider of trade promotion management software, has acquired T-Pro Solutions of Columbus, Ohio to add trade promotion optimization and predictive analytics capabilities. Blacksmith will retain the T-Pro brand, name T-Pro CEO Terry Ziegler as General Manager of the T-Pro product division, and invest in product enhancements to expand its end-to-end trade promotion and optimization offering.

Blacksmith Applications Acquires Food Sales Enablers

September 1, 2020

Cloud & SaaS

Blacksmith Applications, a SaaS provider of trade promotion management and optimization software, has acquired Food Sales Enablers (FSE) of Buffalo, New York to combine trade management, promotion optimization and sales enablement for CPG manufacturers. Blacksmith will retain the FSE brand and application as its principal CRM/sales enablement platform; FSE CEO Rick Heavern will join Blacksmith as General Manager of the Food Sales Enablers product division. Blacksmith is backed by Strattam Capital.

Staytuned Acquires Tabarnapp

November 22, 2022

Software

Staytuned, a Shopify-focused software operator, has acquired Tabarnapp, a suite of Shopify apps that increase merchant revenue through discounts, upsells and cross-sells. The Tabarnapp founders have agreed to work with Staytuned on product development as the apps are integrated into Staytuned’s portfolio of ecommerce tools.

Milestone Partners Acquires mTAB LLC

June 6, 2018

Data & Analytics

Milestone Partners led the acquisition of mTAB LLC on May 31, 2018. mTAB, a provider of database services and cloud-based data analytics platforms based in Anaheim, California (with an office in Essex, UK), will partner with Milestone to accelerate growth, expand its product offering and enter new markets; Woodforest National Bank provided a senior credit facility to support the transaction.