Banyan Hill Publishing Acquires AdFluence App from TribeFluence Inc.

Anaplan Acquires Fluence Technologies

April 26, 2024

Cloud & SaaS

Anaplan has entered into a definitive agreement to acquire Fluence Technologies, a Toronto-based provider of cloud-native financial close, consolidation, disclosure management and Excel reporting software. The acquisition (expected to close in early May) will integrate Fluence’s consolidation and disclosure capabilities into Anaplan’s connected planning platform to strengthen CFO-focused functionality and reduce system and process complexity. Integration will be led by Anaplan’s product leaders alongside Fluence product leadership.

Influence Mobile Acquires Blind Ferret

June 16, 2021

Media & Entertainment

Influence Mobile, a rewarded engagement platform operator, has acquired Blind Ferret, a mobile game marketing agency, to combine user acquisition and retention capabilities and scale its [E]ngage rewards platform. The deal is intended to strengthen Influence Mobile's ability to deliver high-value, retained mobile players to game developers and capture greater share of the mobile gaming advertising market.

Her Campus Media Acquires Zfluence

October 26, 2023

Marketing & Advertising

Her Campus Media has acquired Zfluence, a Gen Z influencer marketing platform founded by Ava McDonald. The acquisition adds Zfluence's community of Gen Z creators and proprietary matching technology to Her Campus Media's portfolio, expanding its influencer marketing capabilities for brands targeting college-aged and Gen Z audiences.

Blackstone Acquires Vungle, Mobile Performance Marketing Platform

September 30, 2019

Marketing & Advertising

Private equity funds managed by Blackstone completed the acquisition of Vungle, a San Francisco–based performance marketing platform for in-app video advertisements. Blackstone said the buy will support Vungle's growth and help expand its platform capabilities and market reach to better serve advertisers and app publishers.

Health Union Acquires Adfire Health

September 10, 2024

Healthcare Services

Health Union has acquired Adfire Health, a healthcare-professional (HCP) data and digital engagement company, to expand its capabilities in HCP marketing and integrate Adfire's first-party HCP identity graph with Health Union's patient data. The acquisition will create combined patient and HCP datasets to enable integrated, omnichannel media planning and expanded programmatic and digital marketing solutions for pharmaceutical and life sciences clients.

Banyan Software Acquires Agile Fleet

June 5, 2025

Software

Banyan Software has acquired Agile Fleet, a founder-led provider of fleet management software and services. Progress Partners served as exclusive financial advisor to Agile Fleet on the strategic sale, which Banyan says will support continued growth of Agile Fleet’s vertical SaaS offerings under long-term ownership.