Yellow Wood Partners Forms Beacon Wellness Brands with Acquisition of PlusOne and Other Clio Brands
March 17, 2022
Yellow Wood Partners formed a new sexual wellness platform, Beacon Wellness Brands, by acquiring several brands from Clio led by the PlusOne anchor brand. The acquired portfolio (including PlusOne, Deia, Plum Beauty, PalmPerfect and Mowbie) will be sold through mass and drug retail channels and e-commerce, and Beacon will be headquartered in Newton, Massachusetts with Clio founder Jamie Leventhal continuing to lead the platform.
- Buyers
- Yellow Wood Partners, Beacon Wellness Brands
- Targets
- PlusOne, Deia, Plum Beauty, PalmPerfect, Mowbie
- Sellers
- Clio
- Platforms
- Beacon Wellness Brands
- Industry
- Consumer Products
- Location
- Massachusetts, United States
- Transaction Type
- Buyout
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