DoorDash Acquires Ad Tech Platform Symbiosys
June 11, 2025
DoorDash has acquired ad tech company Symbiosys for $175 million to expand offsite advertising capabilities and integrate Symbiosys’ retail-media technology into DoorDash Ads. The move adds AI-powered, closed-loop measurement and expanded reach across search, social and display to DoorDash’s advertising products as it scales its global ads business.
- Buyers
- DoorDash
- Targets
- Symbiosys
- Industry
- Marketing & Advertising
- Location
- Washington, United States
- Transaction Type
- Buyout
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