Brightcove Acquires Audience Insights Provider Wicket Labs

WIT Acquires Tally Gamification Platform

August 22, 2025

Cloud & SaaS

WIT has acquired the Tally Platform, a real-time audience engagement and gamification technology, to strengthen its digital engagement and data-capture capabilities. As part of the deal Tally CEO Bradley Vettese joins WIT as Chief Growth Strategist, enabling WIT to integrate Tally's real-time features across its global partner network and expand its branded activation offerings.

Firebolt Group Acquires Glimpse Analytics

August 18, 2022

AI & Machine Learning

Firebolt Group, a global smart sign manufacturer, has acquired Glimpse Analytics, a computer-vision and AI analytics platform that uses existing CCTV to track in-store behavior and operational metrics. The deal expands Firebolt's capabilities in retail and experience analytics, integrating Glimpse's computer-vision insights into Firebolt's point-of-sale signage and data-capture offerings.

TechTarget Acquires BrightTALK

December 10, 2020

Cloud & SaaS

TechTarget, Inc. agreed to acquire BrightTALK, a virtual events and webinar platform, for $150 million in cash. The acquisition expands TechTarget's proprietary first‑party purchase intent data and opt‑in audience by integrating BrightTALK's webinar platform, audience of 8 million registered professionals, and subscription revenues.

Datos Insights Acquires Wise Insights

June 25, 2024

Data & Analytics

Datos Insights, a Boston-based research and advisory firm, has acquired Wise Insights, a US-focused research and data firm that provides benchmarking and advisory services to bank wealth managers, trust companies and multi-family offices. The acquisition expands Datos' wealth-management benchmarking and advisory capabilities to deliver broader data-driven guidance to financial-services clients.

Wunderkind Acquires SmarterHQ

November 17, 2020

Marketing & Advertising

Wunderkind (formerly BounceX) has acquired SmarterHQ, an advanced segmentation and orchestration engine for enterprise eCommerce, to accelerate product development and deepen Wunderkind's email and SMS personalization capabilities. The deal will integrate SmarterHQ's segmentation technology into Wunderkind's SMS platform to drive higher revenue for enterprise retailers and expand capabilities into travel and finance verticals.

AudienceView Acquires UniversityTickets

October 1, 2019

Cloud & SaaS

AudienceView, a Toronto-based provider of e-commerce SaaS for events, has acquired New York-based UniversityTickets, a ticketing and event management solution focused on higher education. The acquisition strengthens AudienceView’s product portfolio and leadership in the higher education market by adding UniversityTickets’ campus-specific features and footprint of more than 450 colleges and universities.