Burrell Communications Group Acquires Atlanta-Based Fitzco
April 23, 2025
Burrell Communications Group has acquired Fitzco, a 42-year-old full-service marketing agency based in Atlanta, Georgia. The roughly 100-person firm will operate as a separate entity with founder Dave Fitzgerald becoming interim CEO — the deal is Burrell's first step toward building the BCG Worldwide agency network and deepens Burrell's capabilities in creative, media, measurement and analytics.
- Buyers
- Burrell Communications Group
- Targets
- Fitzco
- Sellers
- Dave Fitzgerald
- Platforms
- Burrell Communications Group
- Industry
- Marketing & Advertising
- Location
- Georgia, United States
- Transaction Type
- Addon
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