Caretech Acquires The Smith Agency to Expand into Kansas

The Martin Group Acquires Mr. Smith Agency

May 1, 2026

Marketing & Advertising

The Martin Group, an integrated marketing communications firm headquartered in Buffalo, New York, acquired Mr. Smith Agency, a Western New York creative, brand strategy, and content studio. The deal adds Mr. Smith as a distinct division within The Martin Group, with all eight employees (including founder Rob Dimmer) joining the firm; the financial terms were not disclosed.

Activated Insights Acquires CareAcademy

November 12, 2025

Healthcare Services

Activated Insights, a Cressey & Company–backed workforce enablement platform, has acquired CareAcademy to create an expanded workforce development and compliance training offering for long-term and post-acute care providers. The combined organization will integrate CareAcademy's training and compliance automation with Activated Insights' analytics, benchmarking, recruiting tools and interoperability to deliver a unified platform for home care, home health, hospice, assisted living and skilled nursing providers.

Caretech Acquires Quality Home Health Care (Wyoming)

June 25, 2025

Healthcare Services

Caretech has acquired Quality Home Health Care, a Wyoming-based home care provider, expanding Caretech's footprint into Wyoming while retaining Quality's local caregivers and leadership. The acquisition will integrate Caretech's technology and clinical resources to strengthen home- and skilled-care services across the state.

SFC Group Acquires CareContent

March 5, 2024

Marketing & Advertising

SFC Group, a woman-owned healthcare marketing and communications agency based in Chicago, has acquired CareContent, a Chicago-based content creation firm founded by Kadesha Thomas Smith. The acquisition expands SFC Group’s content and digital capabilities—adding website, social, podcast and other content services—to better serve healthcare organizations.

WellSky Acquires Experience Care

August 23, 2023

Healthcare Services

WellSky, a healthcare technology company based in Overland Park, Kansas, has acquired Experience Care, a provider of EHR and financial software for post-acute and long-term care providers. The deal brings Experience Care’s NetSolutions platform (serving ~150 clients and 850 facilities) into WellSky to expand capabilities in care coordination, analytics, interoperability, and revenue cycle management for long-term care organizations.

Barkley Acquires Smiths Agency to Deepen Food & Beverage Expertise

September 12, 2022

Marketing & Advertising

Barkley, an independent creative agency based in Kansas City, acquired Pittsburgh-based Smiths Agency, a 45-person marketing firm focused on food and beverage brands. The deal brings Smiths into the Barkley brand to expand Barkley's capabilities and client roster in the food & beverage category and strengthen its mid-Atlantic team.