Zendesk Acquires Unleash

Zendesk Acquires HyperArc

July 15, 2025

Data & Analytics

Zendesk has acquired HyperArc, an AI-native analytics platform known for its HyperGraph engine and real-time GenAI insights, to accelerate Zendesk's analytics roadmap and build next-generation customer intelligence capabilities. The acquisition will integrate HyperArc's technology and team into Zendesk's analytics offerings to deliver enhanced, GenAI-powered insights and automations for customers.

G2 Acquires unSurvey's AI Capabilities and Team

June 10, 2025

AI & Machine Learning

G2 has acquired AI-first capabilities and talent from unSurvey, a Y Combinator–backed conversational-AI research company. The unSurvey founding team and engineers join G2 to embed voice- and AI-led conversational review collection and custom research capabilities across G2's marketplace, strengthening its AI product offerings.

Zendesk Acquires Tymeshift

June 22, 2023

Cloud & SaaS

Zendesk has completed the acquisition of Tymeshift, a workforce management solution built on the Zendesk platform, adding native multi-channel WFM, predictive AI forecasting and automatic scheduling to its CX product set. The AI-powered Tymeshift product—already used by more than 350 Zendesk customers—will be integrated into Zendesk to provide real-time scheduling, forecasting and visibility for contact center and multi-channel support teams.

HubSpot Acquires Dashworks

April 16, 2025

AI & Machine Learning

HubSpot has entered into an agreement to acquire Dashworks, an AI-powered workplace search assistant, and will bring the Dashworks team into HubSpot's AI product group. The deal is intended to boost HubSpot's Breeze Copilot and other AI features by adding deep search, reasoning, and connections to unstructured data sources for marketing, sales, and service teams.

IBM Acquires Seek AI

June 2, 2025

AI & Machine Learning

IBM has acquired Seek AI, a New York–based startup that provides a natural-language AI platform for querying and analyzing enterprise data, for an undisclosed sum. Seek AI will join IBM’s new Watsonx AI Labs in New York City and relocate its headquarters to One Madison, with the technology integrated into IBM’s enterprise AI offerings to accelerate its AI capabilities.

Accenture Acquires Unlimited to Bolster CRM and Customer Relevance Capabilities

April 10, 2024

Marketing & Advertising

Accenture has acquired Unlimited, the integrated customer engagement agency, and will fold the business into Accenture Song to strengthen CRM, customer strategy, and generative AI-powered marketing capabilities. Unlimited—headquartered in London with nearly 600 employees and comprising TMW, Walnut, Health Unlimited and Nelson Bostock—will augment Accenture Song’s data, behavioral science and CRM activation offerings.