DoorDash Acquires Ad Tech Platform Symbiosys

June 11, 2025

DoorDash has acquired ad tech company Symbiosys for $175 million to expand offsite advertising capabilities and integrate Symbiosys’ retail-media technology into DoorDash Ads. The move adds AI-powered, closed-loop measurement and expanded reach across search, social and display to DoorDash’s advertising products as it scales its global ads business.

Buyers
DoorDash
Targets
Symbiosys
Location
Washington, United States
Transaction Type
Buyout

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