Genpact's Rightpoint Acquires Hoodoo Digital

January 4, 2022

Genpact has acquired Hoodoo Digital, a Salt Lake City-based digital experience consultancy and Adobe Platinum Solution Partner, and will fold the business into its Rightpoint experience unit. The acquisition expands Rightpoint's Adobe Experience Cloud and AEM implementation capabilities; Canaccord Genuity served as exclusive financial advisor to Hoodoo Digital.

Buyers
Genpact, Rightpoint
Targets
Hoodoo Digital
Industry
IT Services
Location
Utah, United States
Transaction Type
Buyout

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