ICARO Media Group Acquires LiftMedia for $15M
October 30, 2025
ICARO Media Group, an AI-driven media technology company based in New York, has acquired Europe-based LiftMedia for $15 million to expand its Digital Out-of-Home (DOOH) footprint in Europe. The deal combines LiftMedia's elevator-screen DOOH network with ICARO's AI-powered advertising and engagement platforms to deliver hyper-targeted, multiscreen advertising across LATAM, Europe and North America.
- Buyers
- ICARO Media Group, Inc.
- Targets
- LiftMedia
- Industry
- Media & Entertainment
- Location
- Portugal
- Transaction Type
- Buyout
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