Incubeta Acquires RocketSource
September 8, 2025
Incubeta, the global marketing agency, has acquired RocketSource, a behavioral-science-led marketing consultancy, to expand its human-centered AI and data-driven marketing capabilities. The acquisition integrates RocketSource's proprietary frameworks, DaaS offerings, and consulting talent into Incubeta to accelerate AI-driven marketing solutions and measurement for enterprise clients.
- Buyers
- Incubeta
- Targets
- RocketSource
- Industry
- Marketing & Advertising
- Location
- Utah, United States
- Transaction Type
- Buyout
Explore More
Related Acquisitions
-
HG Insights Acquires TrustRadius
June 19, 2025
Data & Analytics
HG Insights has acquired TrustRadius to integrate TrustRadius' buyer intent data, verified customer reviews, and in-market leads into HG Insights' AI-powered revenue growth intelligence platform. The deal combines complementary datasets to give B2B GTM teams enriched account- and buyer-level insights that accelerate pipeline generation and improve campaign performance.
-
AnswerRocket Acquires Cognitive Spark
April 22, 2025
Professional Services
AnswerRocket has acquired Cognitive Spark, a management consulting firm specializing in advanced data science and machine learning, to strengthen its agentic AI and enterprise analytics capabilities. The Cognitive Spark team will join AnswerRocket (Andrew Sweet, Cognitive Spark CEO, becomes VP, Enterprise AI Solutions), expanding AnswerRocket’s consulting practice and data readiness, model development, and automated analytics capabilities for enterprise clients.
-
Sia Partners Acquires Ready Set Rocket
July 17, 2024
Marketing & Advertising
Sia Partners has acquired Ready Set Rocket, a full-service digital agency, to expand its creative, design and digital capabilities in the U.S. The acquisition strengthens Sia Partners' SiaXperience offering and helps the firm scale creative and digital services on the East Coast; terms were not disclosed.
-
OpenAI Acquires Rockset
July 15, 2024
Data & Analytics
OpenAI has acquired Rockset, a real-time analytics database provider, to integrate Rockset's retrieval and data-indexing technology into OpenAI's product suite; terms were not disclosed. Members of Rockset's team will join OpenAI and current customers are expected to be transitioned off the standalone Rockset platform over time.
-
Carlyle Acquires Majority Stake in Incubeta
November 16, 2022
Marketing & Advertising
The Carlyle Group, via its Carlyle Europe Technology Partners platform, has agreed to acquire a majority stake in Incubeta, a London-headquartered digital marketing and ad-tech agency. Carlyle will support Incubeta's international growth, investments in proprietary technology and commercial operations, and M&A-led market consolidation; terms were not disclosed.
-
Recruit Rooster (DirectEmployers) Acquires RocketBuild
April 14, 2020
Software
Recruit Rooster, a wholly-owned subsidiary of DirectEmployers Association, has acquired Indiana-based custom software developer RocketBuild. The acquisition expands Recruit Rooster’s development capabilities and broadens the technology and service offerings available to its recruitment marketing clients.
Build a buyer list for your deal
Find active buyers from recent acquisition patterns and move straight into outreach.