Kochava Acquires Thalamus
November 9, 2020
Kochava has acquired Thalamus, the largest research database of ad vendor data, and rebranded the asset as the Kochava Media Index. The Media Index will be integrated into Kochava's Marketers Operating System (m/OS) to expand vendor discovery and media-sourcing capabilities for advertisers and agencies.
- Buyers
- Kochava
- Targets
- Thalamus
- Industry
- Marketing & Advertising
- Location
- United States
- Transaction Type
- Buyout
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