LLYC Acquires 80% Stake in BAM to Double U.S. Presence
March 30, 2023
LLYC (Llorente & Cuenca) has acquired an initial 80% stake in BAM, a San Diego–based public relations and marketing agency focused on venture-backed and technology companies, in a deal valuing BAM at $13.2 million. The acquisition (cash consideration, with potential adjustment based on 2022–2025 performance) doubles LLYC’s U.S. operation, creates a team of more than 65 professionals, and leaves BAM CEO Rebecca Bamberger with a continuing ownership stake while she remains in charge of operations.
- Buyers
- LLYC (Llorente & Cuenca)
- Targets
- BAM
- Industry
- Marketing & Advertising
- Location
- California, United States
- Transaction Type
- Buyout
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