Meet The People Acquires Yeoman Technology Group

June 3, 2025

Meet The People (MTP), a New York-based agency group backed by Innovatus Capital Partners, has acquired Yeoman Technology Group, a Portsmouth, New Hampshire consultancy specializing in retail media and Amazon marketplace strategies. The acquisition expands MTP's retail media and performance marketing capabilities and integrates Yeoman's specialists and proprietary technology into MTP's Swell Media brand structure; terms were not disclosed.

Buyers
Meet The People
Targets
Yeoman Technology Group
Platforms
Meet The People
Location
New Hampshire, United States
Transaction Type
Addon

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