OpenBrand Acquires TraQline
July 9, 2024
OpenBrand, a ParkerGale portfolio company, has acquired TraQline to expand its market measurement and consumer durables data capabilities. The acquisition integrates TraQline’s market measurement expertise into OpenBrand’s AI-driven market intelligence platform, broadening coverage across home appliances, consumer electronics, IT products and other durable goods.
- Buyers
- OpenBrand, ParkerGale Capital
- Targets
- TraQline
- Platforms
- OpenBrand
- Industry
- Data & Analytics
- Location
- United States
- Transaction Type
- Addon
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