Palo Alto Networks To Acquire Embrace to Expand Observability with Real User Monitoring

July 24, 2026

Palo Alto Networks intends to acquire Embrace, a provider of user-focused observability technology, to add real user monitoring capabilities to its Observability platform. The deal is expected to close in Palo Alto Networks’ first quarter of fiscal 2027 and will be paired with an internally developed synthetic monitoring capability (“Synthetics”) to extend the platform into digital experience monitoring.

Targets
Embrace
Industry
IT Services
Location
United States
Transaction Type
Buyout

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