R3 Acquires Advertising Intelligence Platform Adbrands

Brunner Acquires AdSkate

July 17, 2026

Marketing & Advertising

Brunner, an independent integrated marketing agency headquartered in Pittsburgh, announced its acquisition of AdSkate, an AI-powered creative analytics and marketing intelligence platform. The deal will integrate AdSkate’s technology, talent, and product expertise into Brunner’s marketing intelligence solutions to enhance creative testing, predictive performance modeling, audience insights, and AI-enabled campaign optimization.

RWS Acquires Obviously Group Limited

May 6, 2026

Data & Analytics

RWS, a global AI solutions company, has acquired Obviously Group Limited, an integrated platform for enterprise intellectual property and brand integrity management. The deal includes £16.5 million initial cash consideration and up to £23.5 million in deferred contingent consideration over three financial years, for total potential consideration of £40 million.

Brunner Acquires Rakuten Advertising's Performance Solutions Group

March 24, 2025

Marketing & Advertising

Brunner, an independent integrated marketing agency, has acquired Rakuten Advertising's Performance Solutions group, including its paid search and programmatic planning and buying teams. The deal transfers performance-marketing talent and client relationships to Brunner, expanding its media, data engineering, and data science capabilities while maintaining an ongoing partnership with Rakuten Advertising.

MediaSense Acquires R3

November 12, 2024

Marketing & Advertising

Independent global media advisor MediaSense has acquired creative and media advisory specialist R3 in an add-on deal that expands MediaSense’s marketing operations and creative advisory capabilities and accelerates its footprint in North America and Asia. The acquisition follows Apiary Capital’s earlier stake in MediaSense and will see R3’s co-founders join MediaSense’s executive leadership while both brands continue to operate under their existing names.

Outbrain Acquires Teads for $1 Billion

August 1, 2024

Marketing & Advertising

Outbrain agreed to acquire Teads, a global omnichannel video platform, in a $1 billion transaction. The combination is intended to create an end-to-end, full-funnel advertising solution across the open internet and connected TV, unifying Outbrain’s performance/AI technology with Teads’ video and branding capabilities.

Dynata Acquires Branded Research Inc.

June 8, 2022

Data & Analytics

Dynata has acquired Branded Research Inc., adding the proprietary panel reach and audience-on-demand capabilities of Branded Research to Dynata's first-party data platform. The deal expands Dynata's ability to deliver high-quality, proprietary survey data (Branded Research generates nearly 15 million completed surveys annually) and strengthens its insights, activation and measurement products for brands and agencies.