REDCON1 Acquires RUN EVERYTHING Brand and Signs Dana Linn Bailey

Everything Branding Acquires Darlington Marketing Co. to Expand Integrated Marketing Services

June 5, 2026

Marketing & Advertising

Everything Branding, a San Diego-based public relations and performance marketing agency, announced it has acquired Darlington Marketing Co. (DMC), a Southern California food, grocery, and restaurant marketing agency. The combined firm will operate under the Everything Branding name and offers an expanded suite of integrated marketing and communications services for local, national, and international clients.

Strava Acquires Runna

April 17, 2025

Cloud & SaaS

Strava entered into a definitive agreement to acquire Runna, a UK-headquartered app that develops personalized running training plans and coaching. Strava said it plans to keep the Runna apps separate for the foreseeable future while investing in Runna’s team and accelerating development.

Trafilea Acquires The BodCon

December 2, 2022

Media & Entertainment

Trafilea, the e‑commerce group behind Shapermint and Truekind, has acquired The BodCon — a virtual annual conference focused on body confidence — and its BodPod podcast. The founders Jess Hunichen and Emily Ward will remain with the business to continue operating The BodCon as a standalone brand; financial terms were not disclosed.

4x4 Capital Acquires Sports and Active Nutrition Division of The Bountiful Company

October 4, 2021

Consumer Products

4x4 Capital has acquired the former sports and active nutrition division of The Bountiful Company from KKR and Carlyle, taking control of a portfolio that includes Pure Protein, Body Fortress, MET‑Rx and Balance. The acquisition creates a focused consumer nutrition platform led by CEO Kent Cunningham; financial terms were not disclosed.

Trivest Partners Makes Growth Investment in REDCON1

April 27, 2021

Consumer Products

Trivest Partners (via Trivest Growth Investment Fund II) completed a growth capital investment in REDCON1 to support the sports nutrition brand's product innovation and expanded distribution worldwide. REDCON1, headquartered in Boca Raton, Florida, sells supplements and apparel direct-to-consumer and through major retailers and military exchanges.

MWWPR Acquires Everywhere Agency

February 3, 2021

Marketing & Advertising

MWWPR (MikeWorldWide) has acquired Everywhere Agency, an Atlanta-based influencer and social-first marketing agency. TobinLeff advised Everywhere Agency on the sale; founder Danica Kombol said joining MWWPR will give clients access to a broader suite of PR, social and integrated communications capabilities.