Salesforce to Acquire Loops

October 12, 2026

Salesforce signed a definitive agreement to acquire Loops, an AI-powered analytics platform that monitors business performance and identifies the causes of changes in key metrics. Salesforce plans to integrate Loops’ technology and talent into Tableau to advance its agentic analytics strategy; the transaction is expected to close in early November of Salesforce’s fiscal 2027 year, subject to customary closing conditions.

Buyers
Salesforce
Targets
Loops
Industry
Data & Analytics
Location
California, United States
Transaction Type
Buyout

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