Taboola to Acquire Dianomi to Expand Realize Performance Advertising Platform
September 19, 2026
Taboola has agreed to acquire Dianomi, a digital advertising company focused on premium business, finance and lifestyle audiences. The deal is expected to close before the end of 2026, subject to customary regulatory approvals and Dianomi shareholder approval. Taboola plans to combine Dianomi’s advertiser and publisher relationships with its Realize performance advertising platform, which uses first-party data and AI, with a particular focus on strengthening Taboola’s financial advertising position.
- Buyers
- Taboola
- Targets
- Dianomi
- Industry
- Marketing & Advertising
- Location
- United Kingdom
- Transaction Type
- Buyout
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