Rokt Invests $300M in mParticle

Rokt Acquires Canal to Launch Rokt Catalog

July 19, 2025

E-Commerce

Rokt has acquired Canal, a distributed commerce infrastructure platform, and will rebrand the product as Rokt Catalog to enable merchants to embed curated third‑party product assortments into checkout without handling inventory or logistics. Canal’s co‑founders will join Rokt’s product leadership as the company integrates the platform with Rokt Brain to expand capabilities and unlock new revenue opportunities across Rokt’s ecommerce products; terms were not disclosed.

Rokt Acquires AfterSell

January 11, 2024

Cloud & SaaS

Rokt has agreed to acquire AfterSell, a Shopify and Shopify Plus partner that provides cart, checkout and post-purchase upsell tools for ecommerce merchants. The acquisition will expand Rokt's SMB offering—bringing AfterSell's Canada-based team and merchant base into Rokt's Shopify product to serve more than 20,000 SMB merchants; terms were not disclosed.

mParticle Acquires Indicative

January 12, 2022

Data & Analytics

Customer data platform mParticle has acquired Indicative, a customer journey and product analytics platform, to combine data quality, governance, and analytics capabilities. The acquisition aims to give marketing, product, and data teams unified workflows to explore, operationalize, and activate reliable customer journey insights in real time.

Rokk3r Acquires AdMobilize and MATRIX Labs

February 23, 2021

AI & Machine Learning

Rokk3r, a Miami-based strategic holding company, has acquired AI companies AdMobilize and MATRIX Labs to expand its AI/IoT holdings, IP portfolio and commercialization opportunities. The acquisitions bring computer-vision, edge-AI and AIoT hardware/software capabilities into Rokk3r's ecosystem to scale across multiple verticals and markets.

Rocket Companies Acquires Redfin

July 1, 2025

Real Estate

Rocket Companies (NYSE: RKT) completed its acquisition of Redfin, bringing the high-traffic real estate brokerage and marketplace together with Rocket's mortgage and homeownership platform. The deal creates a more integrated homebuying experience, including a new Rocket Preferred Pricing program for buyers who finance through Rocket Mortgage and work with Redfin agents.

Roqad Acquires Zeotap-Data from Zeotap

September 2, 2025

Marketing & Advertising

Roqad has acquired Zeotap-Data, the third-party audience business of Zeotap, in a deal that will integrate Zeotap-Data’s large-scale audience segments into Roqad’s identity graph and data onboarding capabilities. The transaction (undisclosed amount) will retain current staff, add headcount in the UK and Germany, and expand Roqad’s privacy-compliant targeting and activation reach across major DSPs including Amazon DSP, The Trade Desk and others.