Operating Company Business Services

Stirista

San Antonio, Texas, United States

Stirista is a data-driven marketing technology company that combines audience data, email, and digital execution to help clients acquire and retain customers using a repeatable, scalable marketing technology solution (including its own ESP and DSP).

Focus Areas
Identity resolution, Data marketplace / data monetization, Email marketing

Tracked deals

5

5 tracked deals across 2020-2025.

Recent pace

0

0 tracked deals announced in the last 12 months.

Deal mix

Buyout

5 buyout

Stirista Acquisition Volume by Year

Last 5 years

Acquisition volume by year Annual acquisition counts for the last 5 years for Stirista. 1 2020 1 2021 1 2022 1 2023 1 2025

Supporting Data

Recent Transactions

  • Buyer
    Stirista
    Target
    Magnetik, Andrews Wharton
    Type
    Buyout

    Stirista has acquired New York-based digital agencies Magnetik and Andrews Wharton to expand its marketing technology and data-driven marketing capabilities. The additions integrate creative, digital strategy, and personalized data-driven services into Stirista's suite, with employees from both firms joining the Stirista team.

  • Buyer
    Stirista
    Target
    Customer Portfolios
    Type
    Buyout

    Stirista, a San Antonio-based data-driven marketing company, has acquired Customer Portfolios, a Boston-based strategic lifecycle marketing provider. The deal adds Customer Portfolios' retention and lifecycle marketing platform and team (more than 20 employees) to Stirista's customer acquisition capabilities to create a more comprehensive omnichannel marketing offering.

  • Buyer
    Stirista
    Target
    ZDI
    Type
    Buyout

    Stirista, a data-driven performance marketing company based in San Antonio, acquired ZDI, a New York–based digital branding and creative agency. The acquisition brings ZDI's creative, video and CTV capabilities into Stirista's full-service omnichannel marketing offerings, with ZDI founder Richard Zimmer joining Stirista as Vice President of Brand and Creative.

  • Buyer
    Stirista
    Target
    Venture Development Center (VDC)
    Industry
    Data & Analytics
    Location
    United States
    Type
    Buyout

    Stirista announced on March 10, 2021 that it has acquired Venture Development Center (VDC), a data marketplace and data monetization specialist. The deal adds VDC's alternative data and identity assets (clients include Accenture, Asurion, TransUnion and Warner Media) to Stirista's identity resolution and Data Marketplace Exchange; VDC CEO Matthew W. Staudt will join Stirista as Chief Strategy Officer.

  • Buyer
    Stirista
    Target
    Nikaza
    Location
    United States
    Type
    Buyout

    Stirista has acquired Nikaza, a location-based data measurement and multi-touch attribution platform, to integrate Nikaza's capabilities into Stirista's AdStir self-serve media buying platform. The acquisition adds location intelligence and in-store attribution across channels (CTV, mobile, OOH and online), enabling brands and agencies to run omnichannel campaigns and measure online and in-store outcomes in one platform.

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