PMG Acquires Camelot Strategic Marketing & Media
October 3, 2023
PMG, a global full-funnel marketing and technology company, has acquired Camelot Strategic Marketing & Media, a Dallas-based independent media and marketing agency known for CTV/OTT and video buying. The acquisition adds nearly 160 Camelot employees and strengthens PMG's video, CTV/OTT, traditional media and measurement capabilities to enhance its integrated, data-informed offering.
- Buyers
- PMG
- Targets
- Camelot Strategic Marketing & Media
- Industry
- Marketing & Advertising
- Location
- Texas, United States
- Transaction Type
- Buyout
Explore More
Related Acquisitions
-
PMG Acquires UK-Based RocketMill to Accelerate European Expansion
December 13, 2023
Marketing & Advertising
PMG has acquired UK-based RocketMill, a full-service digital marketing agency with ~200 employees across offices in Brighton and London. The acquisition is PMG's first in Europe and expands its creative, media, customer experience, data and technology capabilities while boosting its London footprint; terms were not disclosed.
-
PMG Acquires Momentum Commerce
June 11, 2025
Marketing & Advertising
PMG, a global independent marketing services and technology company, has acquired Momentum Commerce, a retail media and marketplace intelligence firm, and will fully integrate Momentum into the PMG brand. The deal adds Momentum’s 45-person team and its Velocity platform—tracking millions of products and brands—strengthening PMG’s commerce capability to help enterprise brands drive growth across retail and marketplace channels.
-
Phase 3 Marketing and Communications Acquires Technology Media Group, Inc.
March 29, 2023
Marketing & Advertising
Phase 3 Marketing and Communications, an Atlanta-based integrated marketing firm, has acquired Dallas-based Technology Media Group, Inc. (TMG). The acquisition adds TMG's large-format digital printing, fabrication, embroidery, branded merchandise and commercial signage capabilities to Phase 3's service offering and expands warehousing and distribution capacity for Phase 3 clients.
-
MarketCast Acquires Phoenix Marketing International
March 24, 2022
Marketing & Advertising
MarketCast has acquired Phoenix Marketing International to strengthen its advertising effectiveness research and analytics capabilities. The deal adds Phoenix's Phoenix Brand Effect ad-testing platform and team to MarketCast's data-science and media research offerings, expanding its ability to measure and optimize ad performance for brand advertisers and media companies.
-
GMF Capital Acquires Motorsport Network Media LLC
June 28, 2023
Media & Entertainment
GMF Capital, the single-family office of Gary Fegel, has acquired a controlling majority stake in Motorsport Network Media LLC, a global digital motorsport and automotive media platform, for an undisclosed amount with an option to buy remaining minority interests later. The deal transfers nearly 50 flagship motorsport and automotive digital properties (including Motorsport.com, Autosport, Motor1.com, InsideEVs.com and Motorsport.tv) to GMF as it expands into the sports, automotive and media sector.
-
Sentinel Capital Partners Acquires Market Performance Group
January 16, 2024
Marketing & Advertising
Sentinel Capital Partners has acquired Market Performance Group (MPG), a leading omnichannel commerce agency serving consumer packaged goods companies, from Insignia Capital Group. Terms were not disclosed; Insignia has made a new minority investment alongside Sentinel. MPG, headquartered in Holmdel, New Jersey, has grown to roughly 440–450 employees and provides omnichannel strategy, analytics, and outsourced commerce services to large and midsized CPG clients.
Track M&A activity that matters to you
Get real-time deal alerts, build buyer lists with AI, and access our full acquisition database. Start your free trial today.