PureCars Acquires AutoAlert
April 13, 2026
PureCars, a customer data management and automotive advertising platform, announced it is acquiring AutoAlert, a Kansas City-based provider of automotive data mining and customer engagement solutions. The combined platform merges PureCars’ CDP/DMP, advertising technology, and agentic AI with AutoAlert’s CRM and loyalty capabilities to deliver a unified, AI-enabled data and activation engine for dealers and manufacturers.
- Buyers
- PureCars
- Targets
- AutoAlert, AutoAlert (Kansas City-based)
- Industry
- Data & Analytics
- Location
- United States
- Transaction Type
- Buyout
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