Terminus Acquires Ramble to Add Account-Based Chat
April 29, 2020
Terminus, the Atlanta-based account-based marketing (ABM) platform, has acquired Ramble, an account-based chat provider, to integrate on-page chat, routing, and conversational workflows into the Terminus platform. The deal expands Terminus’ product capabilities—bringing chat, chatbots, and conversational engagement into its ABM stack to improve lead qualification and connect marketing activities directly to sales conversations.
- Buyers
- Terminus
- Targets
- Ramble
- Industry
- Marketing & Advertising
- Location
- Georgia, United States
- Transaction Type
- Buyout
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