Inspired Thinking Group (ITG) Acquires PureRed to Expand into North America

March 20, 2025

Inspired Thinking Group (ITG), a Bridgepoint-backed AI-enabled content company, has acquired US-based PureRed to expand ITG’s Halo content and Storyteq-powered solutions into North America. The deal brings over 500 marketing professionals and PureRed’s omnichannel content capabilities into ITG’s global footprint to accelerate growth and better serve major brand clients.

Buyers
Inspired Thinking Group (ITG)
Targets
PureRed
Platforms
Inspired Thinking Group (ITG)
Location
Georgia, United States
Transaction Type
Addon

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