Overture Promotions (Westbridge) Acquires Eco Promotional Products
February 3, 2025
Overture Promotions, a portfolio company of Westbridge Capital, has acquired Eco Promotional Products (EPP), an e-commerce merch distributor focused on environmentally and socially responsible promotional products. EPP founder and CEO Michelle Sheldon is stepping down and EPP employees will join Overture as the business is folded into Overture's Overture Marketing Group to expand sustainable product offerings and customer services.
- Targets
- Eco Promotional Products
- Sellers
- Michelle Sheldon
- Platforms
- Overture Promotions (Overture Marketing Group)
- Industry
- Marketing & Advertising
- Location
- Illinois, United States
- Transaction Type
- Addon
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