Scholl's Wellness Company Acquires VKTRY

Yellow Wood Partners to Acquire Nestlé Holistic Health Vitamins, Minerals and Supplements Platform for $1B

September 1, 2026

Consumer Products

Yellow Wood Partners agreed to acquire Nestlé’s Holistic Health platform, a vitamins, minerals and supplements (VMS) business, for $1.0 billion. The transaction covers multiple established brands (including Nature’s Bounty, Nuun, Osteo Bi-Flex, and Gard) and related U.S. private-label supplements plus dedicated manufacturing, packaging, warehousing and distribution operations. The deal is expected to close in the first half of 2027, subject to regulatory approvals.

Vytex Acquires Vinyl Kraft in a Buy-and-Build Window & Door Platform Deal

July 9, 2026

Building Products

Graycliff Partners announced that its portfolio company Vytex has acquired Vinyl Kraft. The combination creates a diversified vinyl window and door manufacturing platform with operations spanning the East Coast and the Midwestern United States.

NIKE, Inc. Acquires RTFKT

December 13, 2021

Consumer Products

NIKE, Inc. announced the acquisition of RTFKT, a metaverse-born brand that creates virtual sneakers, NFTs and digital collectibles. Terms were not disclosed; Nike said it will invest in the RTFKT brand to expand its digital capabilities and serve creators at the intersection of sport, gaming, culture and digital products.

Yellow Wood Partners Acquires Scholl Brand from Reckitt Benckiser

February 24, 2021

Consumer Products

Yellow Wood Partners has acquired the Scholl footcare brand (operations outside the Americas) from Reckitt Benckiser, reuniting it with Yellow Wood’s Dr. Scholl's business in the Americas to create a global footcare platform. The deal, which includes brands such as Amopé, Krack and Eulactol, creates a combined business with retail sales exceeding $700 million and aims to accelerate geographic expansion, product innovation and e-commerce growth.

JD Sports Fashion Plc Acquires DTLR Villa LLC from BRS & Co.

February 1, 2021

Retail

JD Sports Fashion Plc agreed to acquire DTLR Villa LLC from private equity owner BRS & Co.; the deal completed on March 17, 2021 for $495 million. DTLR, a lifestyle footwear, apparel and accessories retailer operating 247 stores across 19 U.S. states (about $500M in sales), will continue to be run by co-CEOs Glenn Gaynor and Scott Collins under JD ownership.

Yellow Wood Partners Acquires Dr. Scholl's Brand from Bayer

July 22, 2019

Consumer Products

Yellow Wood Partners agreed to buy the Dr. Scholl's business from Bayer for $585 million and completed the transaction in November 2019. The PE firm created Scholl's Wellness Company as a standalone platform to steward the iconic foot-care brand (Dr. Scholl's generated $234 million in sales in 2018) and will take on ~30 dedicated U.S. and Canadian brand personnel.