UPPAbaby Acquires 4moms (Asset Purchase from Thorley Industries)

Beyond Inc. Acquires Buy Buy Baby Brand Rights for $5M

February 7, 2025

Retail

Beyond Inc. (the Bed Bath & Beyond/Overstock owner) agreed to acquire the global rights to the Buy Buy Baby brand for $5 million, buying assets including domains, databases, IP, vendor relationships and related content. The deal reunites Buy Buy Baby with Bed Bath & Beyond under Beyond’s ownership and positions the company to relaunch the brand online, explore tokenization of IP with tZero, and leverage partnerships (including Kirkland’s) for potential brick-and-mortar integration.

Crown Crafts Acquires Baby Boom Consumer Products

July 22, 2024

Consumer Products

Crown Crafts, Inc. acquired substantially all of the assets of Baby Boom Consumer Products, Inc., expanding Crown Crafts' presence in the toddler bedding category and adding diaper bags and licensed-product offerings. The transaction was financed via an $8 million term loan and additional borrowings under Crown Crafts' revolving credit facility; Crown Crafts paid $18 million subject to customary working capital adjustments.

Kids2 Acquires Baby Dream Machine from Baby Dream Company

October 28, 2022

Consumer Products

Kids2, LLC acquired the assets of Baby Dream Company Inc., adding the Baby Dream Machine to its Ingenuity brand portfolio. The acquisition brings the DTC-born sleep device into Kids2's global distribution network to broaden product offerings in infant sleep and soothing solutions.

Swander Pace Capital Acquires Mommy's Bliss; Stellus Provides Financing and Co-Investment

June 2, 2021

Consumer Products

Swander Pace Capital acquired Mommy's Bliss, an all‑natural baby and maternal health & wellness brand, partnering with CEO Yasmin Kaderali to accelerate growth and product innovation. Stellus Capital Management provided unitranche financing and an equity co‑investment to support the transaction; Houlihan Lokey served as financial advisor to Mommy's Bliss.

Thrive International Acquires LÍLLÉbaby

January 21, 2021

Consumer Products

Thrive International, Inc. has acquired LÍLLÉbaby, the award-winning maker of baby carriers, adding the brand to Thrive's portfolio of juvenile and lifestyle baby brands. Thrive said it will leverage its multi-channel retail and e-commerce capabilities to expand LÍLLÉbaby's domestic and international reach while LÍLLÉbaby's CEO will remain on as a consultant during integration.

THOR Industries Acquires Tiffin Motorhomes for $300M

December 18, 2020

Automotive

THOR Industries, Inc. acquired Tiffin Motor Homes, Inc. and related companies (the Tiffin Group) for $300 million, effective December 18, 2020. The Tiffin family and existing senior management will continue to run the business, which will operate as a stand-alone company within THOR's portfolio.